Top 50 Marketing Agencies & Branding Companies in Vancouver, Canada 2018

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Category: Branding Marketing Strategies & Tips

Now our agency is offering a free strategic brand assessment. Contact us.

I’ve put together 50 branding companies & agencies in Vancouver in order of their monthly Google search volumes using Google Keyword Planner to make your agency hunting even easier. For the record, this list isn’t in order of the quality of the marketing agencies – just the search volumes. However, this could be a reflection of how good they are at gaining exposure for themselves or that they’ve simply been in business for a long time.

If you’re wondering how to choose a branding company to work with, here’s some useful tips for you to find a good fit.

I would say that there are 2 types of branding out there: Marketing-led branding vs. Design-led branding.

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32 Digital Marketing Updates Recap January 2018

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Category: Digital Marketing News

A belated Happy New Year! Here comes another digital marketing updates recap for January 2018.

As always, Google and Facebook are aggressively updating their platforms. The two goliaths account for more than 85% of updates listed in this post! Besides them, we’ve covered massive regulation changes in the US: net neutrality repeal and continuing law enforcement in Europe.
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51 Digital Marketing Updates Recap December 2017

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Category: Digital Marketing News

This year, Cyber Monday resulted in the largest online shopping day in history with $6.59 billion in online sales, which is up 16.8% compared to last year according to Adobe. Mobile accounted for a larger revenue chunk, accounting for 33.1% (24.1% smartphones, 9% tablet) of total revenue and revenue coming from smartphones marked 39.2% compared to last year.
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20 Marketing Statistics & 5 Trends To Implement In 2018

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Category: Marketing Strategies & Tips

A great deal of effective marketing is informed by the evolving behaviours of their audiences.

It can be challenging to keep up with the latest digital trends that directly impact or sway your marketing initiatives. We took a closer look at the facts and figures to provide you a comprehensive list of statistics and trends to consider when penning your next marketing strategy. If you’re planning a fresh marketing strategy for 2018, keep these in mind as you move forward into the new year.

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Hiring a Marketing Person: In-house Recruiting vs. Outsourcing

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Category: Marketing Strategies & Tips

Should I hire a marketing manager or marketing agency, a consultant, or maybe a freelancer?

Have you been wondering about this? If so, this post is absolutely for you.

For those who are still thinking of DIY marketing possibility, please check out my previous DIY marketing post first. Perhaps, it will give you better insight into DIY marketing, but personally, I wouldn’t recommend you to do it yourself.

By the way, do you know what elements there are in modern marketing? For those who are not familiar with it, below is a list of modern marketing elements:

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The Pitfall of Content SEO Data Analysis for Local Canadian Businesses

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Category: SEO/SEM

I was analyzing search traffic and conversions generated by blog posts as part of a sales and marketing performance review. Then I noticed the extremely low conversion rate of the search traffic on the blog.

[Clarification: By conversion, I mean inquiries, excluding newsletter subscriptions and white paper downloads.]

I’m cognizant that traffic through blog content is usually less likely to convert because blog content attracts a wide range of people, including ones looking for information. Even with that in mind, it was too low.

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